Balqis Capital Announces Sponsorship Renewal with the Desert Vipers

We are excited to announce that we have renewed our sponsorship with the ILT20 cricket team the Desert Vipers.

Balqis Capital will be Associate Sponsor, Private Credit Services and our new sports division Balqis Elite will be Associate Sponsor, Concierge Services .

This is a welcome extension to an already successful collaboration which began in season three of the DP World ILT20.

The Balqis Capital logo and the Balqis Elite logo will appear on the team’s training and playing jerseys, and their branding will appear on the in-stadia big screens in Dubai, Abu Dhabi and Sharjah and on the perimeter advertising boards at these venues during Vipers matches.

Desert Vipers CEO Phil Oliver: “We are delighted to continue our valuable relationship with Balqis Capital. In just one year we have already achieved so many important goals together. The Talent Pathway Programme, powered by Balqis Capital, has greatly contributed to our community engagement initiatives. Thanks to Balqis, we have given students a chance to train with the Desert Vipers' top coaches and experience what it is like to be an international cricketer. We look forward to building on this and so much more over the next twelve months.”

Balqis Capital CEO Laura Mann said: “Continuing our partnership with the Desert Vipers was a natural step for us and we are thrilled to be working with the team for another year. The collaboration has already demonstrated its value on and off the field, most notably through the development of the Talent Pathway. The alignment between our values and the Vipers’ vision makes this the perfect partnership and we are excited to build on everything we have achieved together.

"We are also really excited to have our new sports division and luxury goods and services platform for elite athletes as an associate sponsor. This is a great opportunity for us to showcase this unique luxury lifestyle destination to sports professionals gloablly," she added.

The Desert Vipers captain Lockie Ferguson is doing a grand job modelling the new kit.