Backing their Journey
Proudly Supporting
Here at Balqis Capital we have huge passion for sport and supporting sport. We are always looking for ways we can back athletes on their journeys through sponsorship and collaboration. As well as supporting them financially, we often work with them on private credit projects. This is a wonderful way to help get them set up for financially comfortable lives after retirement.
Balqis Backing Cricket Stars
We are proud to be involved with cricket at every level through our collaboration with England star Liam Livingstone and our partnership with The Desert Vipers franchise DP World ILT20 franchise team. We are particularly proud to have founded the The Desert Vipers Talent Pathway, a programme created to discover and develop the next generation of cricketing talent in the UAE.
Liam Livingstone Sponsorship
We are extremely proud to have secured a bat sponsorship with England ODI all-rounder Liam Livingstone. The deal with the 31-year-old Cumbrian will run throughout 2025. We have been following and supporting Liam through England’s ODI events so far this year, him winning the Indian Premier League with Royal Challengers Bengaluru and through to his captaincy of the 100 team for Birmingham Phoenix, which starts in August.
Desert Vipers Sponsorships
We have also signed a 12-month sponsorship deal with Dubai Twenty20 cricket team Desert Vipers. You will see the Balqis Capital branding on the team kit on TV all year. The deal also includes sponsorship of events held by Desert Vipers.
As part of the agreement, we are also really excited to work with the team to help them understand how they can set themselves up for life financially through private credit opportunities. It is a great way for us to show what we do and how it could really benefit them in the future.
We have been lucky to work with the team at Desert Vipers, including Phil Oliver (CEO), Tom Moody (Director of Cricket), and James Foster (Head Coach) lead the operations, supported by Carl Crowe (Bowling Coach), Simon Helmot (Fielding Coach), and Neil McKenzie (Batting Coach).
Balqis Launches Pioneering Talent Pathway with Desert Vipers
Balqis Capital has joined forces with Dubai cricket giants Desert Vipers to launch a special programme to nurture the talent of young cricketers from across the UAE.Targeting boys in the U-14, U-16, and U-19 age groups, the programme offers a direct route into the Desert Vipers ILT20 first-team setup, with expert coaching and mentorship from a world-class team of international coaches. The programme has also signed up some extremely talented girls in similar age groups, providing them with access to elite training environments and development opportunities, as part of the Vipers’ long-term commitment to growing the women’s game in the region.This pioneering programme is Balqis Capital’s commitment to grassroots and professional cricket development and reflects our long-term vision for the sport in the region.
Supporting the Desert Vipers Junior Squads
The relationship with the club went beyond the first team. We also sponsored the kit for the Desert Vipers junior squads who took part in the R66t Cup in Dubai earlier this year. The under 15s girls team won their tournament, the under 13s boys were runners up and the under 15s boys came third in the competition. The squad were among 500 young players from around the world who travelled to Dubai for the event.
Sport and Sustainability
We have launched a partnership with the most established and prestigious golf club and luxury leisure hub in the Middle East – Emirates Golf Club.
The collaboration reinforces our love for sport and our commitment to sustainability. We are offering members and visitors to Emirates Golf Club their own water bottles to use over and over at water stations around the club, rather than one-use only plastic bottles.
Emirates Golf Club opened its doors in 1988. Since then, it has gone on to become an iconic destination with two internationally renowned golf courses, including one designed by six-time Major winner Sir Nick Faldo. Emirates is the ultimate spot for golf lovers, catering for every aspect of the golfing experience. Facilities include a floodlit par-3 course for evening sessions, extensive driving ranges, state-of-the-art practice facilities and a golf academy.
On top of that, members can enjoy a range of culinary experiences and socialise with fellow members in the club’s six restaurants, cafes and bars.
Empowering the Next Generation of Netball Stars
It doesn’t stop there. We are also supporting the next generation of sporting greats with the sponsorship of Cats Netball Middle East. academy.
Two Australian mums launched the netball academy back in 2019 so they could share their love and passion for netball with their children and youngsters across Dubai.
Cats Netball Middle East has become a huge hit in the region with more than 130 girls between the ages of five and 14 training with the academy at The Nakeel Netball Hub JVC. Last September they entered an incredible 11 teams into the Active Netball leagues.
Balqis is delighted to be able to offer sponsorship support to Jane and Rebecca and their extraordinary Dubai-based.